Upland

Upland is the earth's metaverse mapped to the real world and accessible via web, iOS and Android. In addition, there is a "real economy" that is sustained by the players via the market forces of supply and demand. Upland is built on the basis of three key pillars: Play, Earn, & Connect.

The Argentine Football Association (AFA) is partnering with metaverse startup Upland as one of its first entries into web3 fan engagement. The deal includes digital collectibles and a virtual gathering space for AFA's fanbase.